The first movie shot at 35,000 feet on airliners in flight. The first movie shot on a Canon C300. But, it's not the first film produced by a commercial airline -- Virgin -- who also backed 'Immortals', 'Machine Gun Preacher', and 'Limitless'.
So. Confused? Here's a clip from Anne Thompson's coverage of the LA Film Festival:
- They call it branded entertainment. But the twenty-minute film is startling in several ways. Virgin Produced CEO Jason Felts hired actress-director Kat Coiro ("While We Were Here") after she came up with a pitch fitting the assignment--to shoot a limited number of actors on three connecting flights from Australia to the US and across the Atlantic to London. She hired "Mad Men" star Ben Feldman (copywriter Michael Ginsberg) as well as Australian Nicky Whelan, Philip Baker Hall, Luis Guzmán and Janeane Garofalo, and filmed a movie for the first time at 35,000 feet.
Anne says the movie is 'actually not bad'.
Here's the trailer.
A making-of featurette.
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