From THR:
Relativity will be the first movie company run to advertise a film on Spotify, the online music streaming service, under a new partnership announced Monday.
Relativity will kick off its deal with Spotify with ads for Immortals, Tarsem Singh’s action movie about a battle in ancient Greece that stars Henry Caville, Luke Edwards and Kellen Lutz. The movie bows in theaters Nov. 11, and the ads will run on Spotify beginning Oct. 17.
Relativity will kick off its deal with Spotify with ads for Immortals, Tarsem Singh’s action movie about a battle in ancient Greece that stars Henry Caville, Luke Edwards and Kellen Lutz. The movie bows in theaters Nov. 11, and the ads will run on Spotify beginning Oct. 17.
Nice move. Waiting for movies to debut on iPads, advertised first on cell phones.
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