Monday, September 17, 2012

70s-Vibe ' Poster for 'Argo'

Film grain look, and, well, 35mm film strip complete with sprocket holes. Nice color scheme -- the blue-tinted black and white highlighted by the red strip (also B&W) has just the right level of contrast and is a good blend of hot mixed with cool.

The thing that sets this poster apart is its generic-ness. Its design doesn't stand out, and I'm thinking this might be on purpose. There's such a pointed run-of-the-mill 70s feel it's just so, and carefully so. As if the poster is trying to be 'nothing special', not that noticeable, regular and not worthy of special commentary or consideration, which would be thematic, yes?

I like the tagline which is both a tad hokey (but in a good way) and serious: The movie was fake. The mission was real.

A nice first outing.


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