Biggest Question Mark This Year: The Great Gatsby

Opens May 10th against 'Iron Man 3' in its second week and plays opposite 'Peeples' and 'Aftershock'. Movies like 'Pain and Gain' and 'The Big Wedding' (3rd week) and even 'Oblivion' which will have been out a month will get more business than usual.

The following week, May 17th, sees 'Star Trek Into Darkness' roll out which will flatten traffic for other films.

If this scores I'll be surprised. We need to put Gatsby aside -- fairly unfilmable and interest is watered down.

Could do well as a rental, though, out of curiosity.
























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